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Manager Marketing Strategy

Apply now Job no: 53865781
Brand: Australia Post
Categories: Sales & Marketing, Corporate Services
Work type: Permanent Full Time
State: VIC
Location: Melbourne

Australia Post currently has an exciting opportunity to develop our marketing strategy. Sitting within the Customer Insights team, the strategic marketing manager is responsible for researching opportunities, developing opportunities and then working with the campaign and brief teams for delivery into the market. With the aim of understanding our customers and driving relevant product and brand programs.

Within this role you can be responsible for 4 types of marketing strategy project:

  • Brand research / market position strategy consisting of reviews of the market and/or customer data. In order to provide overviews of the market or the customer insights team with recommendations. This could be across a wide area, including brand propositions, sustainability etc.
  • New go to market (GTM) propositions consisting of providing overviews of positioning in the market, the size of market, target audiences and considerations for campaign development.
  • Customer strategies to understanding our customer segments and our key priorities. Providing recommendations for key focus areas.
  • Marketing strategy consisting of input into an annual CMO strategy, marketing strategy reviews and providing direction to the CMO of the strategic intent of the Customer Insights Team. This executive reporting is very important to the role.

Projects are catagorised and segmented into priorities with each individual project having an outcome.

Within this role you will get to work flexibly across multiple stakeholders, you will work with a variety of differing personalities and people to delivery key programs of work. You will have experience within a marketing function and a good understanding of the marketing funnel. You will have excellent time management and organisation skills, can problem solve in a  collaborative way and demonstrate curiosity.

If you have a growth mindset and are a self-starter then we are interested in hearing from you, you will be welcomed into a marketing function with a great reputation in the market and a leading CMO. They are highly flexible and focused on development.

Please apply today for immediate consideration.

Together, our differences make us stronger

We're all ages, genders and abilities, and we come from all walks of life. We're you. As one of Australia's largest employers - with 35,000 employees and an extended workforce of more than 70,000 - we're laser focused on building a workforce that reflects the vibrant communities we serve. And we know an inclusive workforce is better for business too. 

Learn more about how we're supporting inclusion at Australia Post at https://mypo.st/Diversity

If you require adjustments at any stage of the recruitment process, please reach out to the Talent Acquisition Diversity Team at inclusivecareers@auspost.com.au

Australia Post welcomes applications from Aboriginal and/or Torres Strait Islanders. Learn more about our commitment to Reconciliation in this short video.

Ready to take the next step in your career?  Get started by registering your interest.

We’re committed to helping our people, customers and communities build a better future.

A career at Australia Post Group can lead down many paths. There are a variety of roles to suit all sorts of skills and you will also have the chance to learn from the best people; everyone, everywhere, every day. For us, an engaging, enjoyable workplace is the foundation for great work which is why your attitude and your passion is just as important to us as your experience.

We offer an attractive salary and benefits in an equal opportunity workforce. We encourage applications from people of all ages, including Indigenous Australians and those with a disability.

Don't delay your application, please apply today. We have a short mobile-friendly application form which contains approximately 15 career interest questions. It should take you no longer than 2 or 3 minutes to complete. Looking forward to hearing from you!

Advertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time

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