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Senior Digital Analyst - 12 Month Fixed Term Contract

Apply now Job no: 53308067
Work type: Permanent full time
Location: VIC - Metro
Categories: Information & Communication Technology

At Australia Post, digital innovation is at the heart of our transformation, and we are committed to ensuring our teams of digital specialists are challenged, supported and recognised. Technology is transforming our world and because our customers are at the heart of everything we do, we're changing too. So, we provide an environment that ensures we deliver the best: leading edge technologies; a creative, agile approach; a unique breadth of projects and an unexpectedly dynamic, small team culture that feels more like a start-up than a 208-year old icon.

What's the job involve?

You'll play a crucial part in our future by administering, maintaining and executing the enterprise digital analytics and optimisation capability. Key aspects of this position include managing the quality, adoption, visibility and utilisation of digital analytics capability utilising Adobe Marketing Cloud (Adobe Experience Cloud) products namely Adobe Analytics, Adobe Target, Adobe Audience Manager (AAM), Dynamic Tag Management (DTM) and Adobe Experience Manager (AEM).

  • Increase our personalisation and optimisation program including test and learn; content targeting; digital optimisation; and website personalisation
  • Building out the audience management capability for Australia Post including creation of digital segments based on user behaviour and other externally sourced attributes
  • Manage and maintain digital analytics and provide insights around performance and trends including: traffic, self-service, revenue, conversion, user behaviour metrics, product performance etc.
  • Analyse and interpret data; synthesize information from a variety of sources and translate into effective and actionable reports with relevant recommendations to the business.
  • Implement and validate Adobe Analytics
  • Champion digital onsite testing, content targeting, optimisation and personalisation program of work to drive revenue and conversion outcomes across a range of segments and business units throughout Australia Post
  • Work with the content, user experience team and other stakeholders to provide expertise to define, execute and manage various optimisation and testing campaigns.
  • Champion NPS analytics and drive areas for improvement in the collection, analysis and dissemination of reports and outcomes.

What it's like to work here:

For you, it means you’ll do great work, learn from the best and develop a career within a robust and well invested but empowering and creative environment. We all work hard – we’re working on major challenges, after all – but we also recognise that you have a life outside of the office, so we provide flexible conditions that enable you to grow whilst enjoying genuine work life balance.

What we're looking for:

  • Extensive experience in similar digital analytics position
  • Highly skilled in digital reporting & analytics
  • Highly experienced in digital onsite campaign testing, including onsite optimisation and personalisation techniques
  • Technical tertiary qualifications
  • Extensive experience using Adobe Analytics, Adobe Target and Adobe Audience Manager (AAM)
  • Technical knowledge in tagging management via Adobe Dynamic Tag Management (DTM)
  • Knowledge and experience in Adobe Experience Manager (AEM)
  • Skills in Maritz CX/Allegiance Tech - Net Promoter Score (NPS) platform
  • Skills and knowledge of web front end development programming languges incl. Javascirpt, HTML and CSS

Technical skills are important, however they are not everything. We see our culture just as important and therefore the candidate will have:

  • Excellent communication skills
  • Ability to work autonomously
  • Desire to try new things
  • Be friendly and approachable!

We believe a diverse and inclusive workplace brings out the best in our people. We encourage applications from people of all ages, nationalities, cultures and disabilities. A career at Australia Post Group can lead down many paths and we are passionate about offering a supportive, inclusive culture, competitive compensation and flexible working conditions that enable you to develop whilst enjoying genuine work life balance.

To register your interest with our passionate careers team, please click 'Apply Now' and please remember to upload your details and your most recent resume.

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Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time

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